Abraham Lincoln High School Text

Lincoln Students team up with DC Comics

Posted 11/12/2021

How Cool! Lincoln students in Ms. Buhl’s Digital Production class have been creating content for @dclifestyle. In partnership with Movement Strategy, a social media agency, Lincoln students have been working to create marketing content for major companies like DC Comics. Some of Movement Strategy’s clients are Netflix, Warner Brothers, and Under Armour.

“During the last two months, we had to promote 4 products for Black Friday. The whole class came together and worked on ideas and story boards for each product. The LA team shot our ideas and shared with the kids the editing process. Copyrights, product placement, camera angle, sounds, music, permits, cost, time, restrictions all had to be taken into account. They used all of our students’ ideas for this post.” Said Ms. Buhl.

We are so thankful for the partnership with Movement Strategy and look forward to seeing more exciting content circulating the web that our Lancers helped create.

View DC Lifestyle Post here: https://www.instagram.com/p/CWGpO3zgMN-/

Creative team Led by Ms. Buhl:

Natalie Aragon
Kevin Arzaga-Lobo
Carol Avitia-Borjas
Michael Bailey-Cordova
Eunice Barron-Cordero
Juan Escobar
Denise Estrada-Olivares
Isaaq Finnie
Paola Martinez-Gonzalez
Astrid Miranda-Escobedo
Sarah Montes-Terrazas
Jared Perez-Gonzaga
Saul P.
Alexa Rojo-Chavez
Jacob Romero
Alma Saenz-Fierro
Andrei Sarmiento
David Torrez

Fun Fact: Movement Strategy created a TikTok strategy for Warner Bros.’ Looney Tunes. Movement Strategy developed a strong social media persona for Warner bros, with digital and in-person events that ultimately increased Looney Tunes’ social engagement by more than 1,500%. Bringing Looney Tunes to the social media world right before the launch of Space Jam 2.